Performance Marketing Agency · Mumbai
Meta Ads. Google Ads. Paid Social. We run full-funnel performance campaigns that generate leads, customers, and revenue — not just reach and impressions.
Most performance marketing campaigns fail not because of bad targeting or low budgets. They fail because the creative is generic, the landing page isn't built to convert, and there's no feedback loop between what the ads say and what the page promises.
We fix all three. Every campaign we run starts with creative strategy, not just media buying. We build or audit your landing pages, set up proper pixel and GA4 tracking, and use data from week one to make decisions — not gut feel.
The result is campaigns that learn faster, waste less, and compound over time. Not campaigns that burn budget for 90 days and then get paused.
We work with D2C brands, service businesses, clinics, real estate developers, fashion labels, SaaS companies, and international brands looking to acquire customers in India and globally.
Facebook and Instagram advertising. We build and scale campaigns for awareness, traffic, lead generation, and purchases — with creative that stops the scroll.
Search, Shopping, Display, and Performance Max. We capture high-intent buyers already searching for what you sell — and convert them.
LinkedIn, YouTube, Snapchat, and Pinterest advertising for brands that need reach beyond Meta and Google. B2B, luxury, and niche audiences.
Full-funnel campaigns for Shopify and WooCommerce stores. Dynamic product ads, cart abandonment, ROAS optimisation, and scaling playbooks.
GA4 setup, Meta Pixel, CAPI integration, UTM frameworks, and custom dashboards. If you can't measure it, you can't improve it.
High-converting landing pages built specifically for paid traffic. We also audit and improve your existing pages to lower CPA without increasing budget.
We audit your existing campaigns, pixel setup, GA4, landing pages, and competitor ads. We identify exactly where you're losing money before we spend a rupee.
We build a campaign strategy — audiences, creative angles, funnel stages, and budget allocation. Then we brief and produce creatives designed to perform, not just look good.
Campaign structure, pixel events, UTM tracking, and landing pages — all set up before launch. We don't run traffic to broken funnels.
Every week we review performance, kill underperforming ads, test new creative angles, and shift budget to what's working. We send you a weekly report every Monday.
Once we find winning campaigns, we scale methodically — increasing budgets in 20% increments to avoid triggering the learning phase. Monthly reviews and quarterly strategy resets.
A full-funnel performance campaign isn't just running ads. It's building a system where every stage of the customer journey is covered and optimised.
Most brands run cold traffic ads directly to their homepage or product page. No warm-up. No remarketing. No split-testing. This is the single biggest reason campaigns fail.
We build a three-layer funnel: cold audience campaigns to build awareness and pixel data, warm remarketing to people who engaged but didn't convert, and conversion campaigns to hot audiences who've visited your site or added to cart.
This structure consistently delivers 2–5× lower CPAs than single-layer campaigns.
Management fees below. Ad spend is separate and paid directly to Meta/Google by you. No hidden fees, no percentage of spend markup.
Prices are indicative. Final pricing depends on scope, channels, and ad spend volume. Get a custom quote →
Most media agencies buy placements. We also make the creatives. When creative and media strategy come from the same team, performance improves dramatically.
We don't just run ads. We build and optimise the entire journey — from the first impression to the landing page, thank-you page, and remarketing sequence.
Every campaign starts with small test budgets across multiple creative angles. We identify winners in week 2–3, then scale with confidence in month 2.
Based in Mumbai, we run campaigns for brands targeting India, UAE, UK, USA, and Singapore. We understand how audiences differ across markets.
We report what actually matters — CAC, ROAS, revenue, leads — not vanity metrics like reach and impressions. And we don't hide underperforming weeks.
Campaigns live within 5 business days of onboarding. We don't spend weeks in strategy workshops before running a single ad.
Your homepage is not a landing page. Traffic sent there has a 90%+ bounce rate. We build dedicated landing pages for every campaign.
Only 2–3% of visitors convert on the first visit. Without remarketing, you're paying for 97% of your traffic to leave and never return.
Stacking 15 interests in one ad set makes it impossible to know what's working. We use clean, separated ad sets with one targeting angle each.
Meta's learning phase requires 50 conversions per ad set. Turning off ads after 3 days because they're "not working" resets the algorithm every time.
We audit every ad account and consistently find misfiring pixels, duplicate events, and GA4 configs that make decisions based on wrong data.
Stock images and copy that sounds like an agency wrote it don't stop the scroll. We use brand-specific creative briefs and real product photography.
If you're running the same 2 creatives for 6 months, you're running a dead campaign. We produce new creative variants every 2–3 weeks.
The best targeting and creative still won't work if the offer is weak. We review your pricing, CTA, and value proposition as part of onboarding.
A performance marketing agency runs paid advertising campaigns — primarily Meta Ads (Facebook and Instagram), Google Ads, and programmatic display — where every rupee of spend is tracked to a measurable outcome like leads, purchases, or revenue. Unlike brand or creative agencies, performance agencies are held accountable to business metrics: ROAS (Return on Ad Spend), CAC (Customer Acquisition Cost), and CPL (Cost Per Lead).
Agency management fees in India typically range from ₹30,000 to ₹2,00,000 per month depending on the number of channels, campaign complexity, and ad spend volume. This is separate from your ad spend budget. A minimum recommended ad spend of ₹50,000 per month is needed to get statistically meaningful data from Meta Ads or Google Ads within a reasonable timeframe.
The Meta algorithm requires a learning phase of approximately 50 conversion events per ad set — this typically takes 2–4 weeks depending on your budget and conversion rate. Meaningful ROAS optimization starts from month 2. Month 3 onwards is where compounding results appear as the algorithm has enough data to find your best-converting audiences reliably.
It depends on your business model. Google Ads captures existing demand — people searching for what you sell right now. Meta Ads creates demand — reaching people who don't know they need you yet but match your ideal customer profile. For most brands, the best answer is both: Google for high-intent buyers, Meta for awareness and retargeting. If you can only run one: Google for B2B and service businesses, Meta for D2C and impulse purchases.
ROAS expectations vary significantly by industry, margin, and funnel maturity. Ecommerce brands typically target 3–6× ROAS; high-margin D2C brands can sustain lower ROAS with higher LTV. Service businesses measure CPL (Cost Per Lead) rather than ROAS. We don't promise specific ROAS numbers before seeing your account data — any agency that does is not being honest with you. We'll give you honest projections after the audit.
Yes. We work with brands in the UAE, UK, USA, Singapore, and Australia. We manage ad accounts for international markets, handle USD billing, coordinate with local currency conversion for ad spend, and produce reporting adapted to client timezone. We're English-first and async-friendly across time zones.
We do both. Our in-house creative team can produce static and motion ad creatives, UGC-style video scripts, and landing page copy. If you have existing brand assets, we can adapt them for performance formats. On our Growth and Scale plans, creative production is included. On Starter plans, we work with what you provide and advise on improvements.
We work on a 3-month minimum engagement. Performance marketing requires at least a 90-day window to complete the learning phase, run meaningful tests, optimize based on data, and begin scaling. Agencies offering month-to-month contracts have an incentive to show short-term vanity metrics rather than build long-term performance. We don't do that.
We'll audit your current campaigns for free and show you exactly where the money is being lost.